Tag Archives: market

Business is Growing

Business is Growing

I share with you a synopsis of the events happening around Kramer at market LLC. We experienced 40% growth in market sales in 2015 and 30% growth in 2016. We are now wholesaling to local storefronts and farm stores, a practice we plan to grow in 2017.

This growth has led to many new needs inside the business. Much of my time of late is spent upgrading our infrastructure, which was originally built around myself and my self-built systems. My husband, a software analysis, has generously donated his time, skills, and earned dollars to these upgrades, new programs, and equipment. Making possible growth my business otherwise could not afford.

  • We have put in a cloud and internal server. This will allow files to be shared between our office, our packaging facility, and our market locations.
  • My phone was upgraded to better process credit cards at markets.
  • A tablet was purchased to process credit cards. (So far that has not worked.)
  • A new computer for the office with the latest and greatest Microsoft Office products and an up-dated Quicken for Business.
  • A new data base for product tracking, pricing, labeling, etc., etc. This is an elaborate piece of software that is totally changing the face of the business.
  • A new look for our website.
  • And coming, our own shopping cart. The targets of this new shopping cart are to allow customers to order on-line and pick-up at market, and to serve wholesale accounts.
  • Last fall we acquired a new employee who is giving the business new visions, as well as, some much needed relief and help on my part.

We experience more and more support from our local community, customers, and followers on social media. Thanks so much for all you do! We wish you good health, opportunity, wealth, and happiness!

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Using Sea Salts in Pickling Brines

Using Sea Salts in Pickling Brines

Replace Pickling Salt with Sea Salt in your pickling brine.
Sea Salt has more health benefits than processed salts. The concept behind pickling salt is that they are finely ground to allow them to completely dissolve into the brine. Accomplish this by purchasing a finely ground sea salt, or grinding your coarse salt with a mortar & pestle or electric spice grinder before use. An electric kitchen coffee grinder is great for grinding spices. Regardless of the salt and your method, simmer your brine until your salt is well dissolved.

For the brine, a solution of 5% salt is necessary if you are canning for shelf storage, you can decrease the salt if you are making refrigerator pickles. For shelf storage make sure you follow the necessary steps for proper home canning. I use the “USDA National Center for Home Food Preservation” site for all my home canning and freezing questions. http://nchfp.uga.edu/how/cucumber_pick.html

Here is a basic brine recipe:
12 cups water
4 cups white vinegar
2/3 cups pickling salt
Bring the brine to a rapid boil.

Essential Oils as Hand Sanitizers

Turn your liquid soaps (both dish and hand soaps) into a hand-sanitizer by adding a couple drops of Oregano Essential Oil. Start with an eco-friendly, non-scented dish detergent. I add 3 or 4 drops of oil per cup of liquid soap.

In the kitchen, this anti-bacterial soap not only sanitizes your hands, it also helps sanitize your dishes, sinks, and work space. I also use it for washing fruits and vegetables, be sure to rinse thoroughly.

If you are not fond of the smell of Oregano Oil, there are many other oils that would suffice, such as eucalyptus, lemongrass, orange, patchouli, and peppermint. I love the smell of Rosemary Essential Oil, so I use 3 drops rosemary oil and 1 drop peppermint oil per one cup of liquid soap, for my hand soaps at my restroom sinks. Visitors seem to enjoy it too.

by Pamela J Kramerhand sanitzer with oregano oil

The Abstract, “Antibacterial and antifungal activity of ten essential oils in vitro.” as posted at http://www.ncbi.nlm.nih.gov/pubmed/8893526 states the following:

“The essential oils of aegle, ageratum, citronella, eucalyptus, geranium, lemongrass, orange, palmarosa, patchouli and peppermint, were tested for antibacterial activity against 22 bacteria, including Gram-positive cocci and rods and Gram-negative rods, and twelve fungi (3 yeast-like and 9 filamentous) by the disc diffusion method. Lemongrass, eucalyptus, peppermint and orange oils were effective against all the 22 bacterial strains. Aegle and palmarosa oils inhibited 21 bacteria; patchouli and ageratum oils inhibited 20 bacteria and citronella and geranium oils were inhibitory to 15 and 12 bacterial strains, respectively. All twelve fungi were inhibited by seven oils (aegle, citronella, geranium, lemongrass, orange, palmarosa and patchouli). Eucalyptus and peppermint oils were effective against eleven fungi. Ageratum oil was inhibitory to only four fungi tested. The MIC of eucalyptus, lemongrass, palmarosa and peppermint oils ranged from 0.16 to > 20 microliters ml-1 for eighteen bacteria and from 0.25 to 10 microliters ml-1 for twelve fungi.”

Microbios. 1996;86(349):237-46. Pattnaik S1Subramanyam VRKole C.

Author information    1Regional Medical Research Centre, (Indian Council of Medical Research), Bhubaneswar, India

 

 

Looking Back and Ahead

Looking Back
As with any year, 2015 was bitter-sweet. We saw an increase in sales in our established markets of 11% over 2014, and the addition of a third market, including a new look that both we and customers love. With this increase in sales and new addition came an array of new customers! We added many new products, as well as discontinuing a variety of products that were slow movers. Some of the new additions included new teas from a new supplier, honey sticks in two markets, additional essential oils, our house blended nasal inhalers, and several new additions to our house blended medicine cabinet tea blends.
We had an employee change in our Central Market location, while sadly losing Jeff to new interest of his own, we gained Patti. Patti has an interest in learning the values and uses of our over 200 product offerings. She has many years of market and retail experience and truly enjoys her role servicing your needs and interest.
Looking Ahead
We have already started the ball rolling with new growth, new structures, and new adventures for 2016. We are establishing a LLC to better protect family assets as the business grows and expands in new directions. We will be trade marking a new name for private labeling of some of our products. Once the above are in place we will begin a marketing campaign focused on internet sales. Also, we are currently working on adding a state approved packaging facility outside of markets to better supply all markets and internet sale.
I give thanks and credit to my husband who works hard behind the scenes to keep our computer systems and internet presents possible, and for his role in the establishment of the new market and the new packaging facility. I also thank my granddaughter and niece for their help at market and keeping products supplied for market sales. While it is my face you see at market, my presents there would not be possible without the help and support of these people and you.
Both Patti and I (Pam), enjoy the many conversations we have with each of you at market. We thank you for your support and kindness, and wish each of you peace, love, prosperity, and happiness in the New Year. See you at market.

The Art of Tea Blending

Upcoming Classes
September
The Art of Tea Blending
October
Making Herbal Remedies
November
Essential Oils in Daily
Additional details & online registration @ www.krameratmarket.com.

The Art Of Tea Blending facebook

 

Kramer at market website

Please check out my website www.krameratmarket.com.
From there you can email me. You can also view and print the complete shopping list. The shopping list is a list of all the products you will find at market. I plan to add a shopping cart that will allow you to order on-line. The shopping cart will give you the option to have your order shipped or to pick up at market. The shopping cart is still a month or so away. I will make another post when the shopping cart is ready for your use. In addition, you can access my facebook page and my pinterest from my website. You can also access my facebook page from the link above.
Thank you for your support and for your purchases. I hope to see you at market.

Odd Market Days

Those market days right before a holiday are what I call “Odd Market Days”. Many of our regular shoppers don’t venture in on these odd days. They know the market mix will be out of the ordinary and the traffic count high. I always enjoy these days. They are an opportunity to meet new people; both locals who have a day off work and out-of-towners who are visiting for the first time or only come periodically when in town visiting friends and family.

The first timers are the best. They bring their cameras, taking pictures of the displays and market life. I enjoy their enthusiasm for what the market represents as well as what it has to offer. I often hear comments like, we don’t have anything like this where I live. And while Yorkers complain about the price of things we are often a bargain for those coming from up state New York or from the west coast.

The yearly repeat customers that show up on these days are happy to spout, “Remember me I was here last year”. These once a year shoppers are often ready to stock up on items they know won’t be available to them until their next trip back to PA.

The biggest business value from “Odd Market Days” is the opportunity to pick up new customers that will support you through out the year. These are those people that aren’t normally available to come to market on a Friday but find product and friendship that is worth seeking out through out the year. These people are one of the ways I grow my business.

So while some vendors don’t like these “Odd Market Days”; I see them as on opportunity to both grow my business and hear a few new stories. Recently, one of my yearly customer’s stocked up heavily on teas while stating, “You can’t buy teas where I live; the only beverages available are coffee and moonshine”.

I also love it when they buy your product because it has your name, city and state on it. These are souvenir gift and the purchasers of these gifts are proud to have found a local product to take home.  So, be it an “Odd Market Day” or just a regular Friday, “I look forward to seeing you at market!”

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